Below we have illustrated some advertising proposals on vans to show how brands from different market segments can benefit from this platform.
Online Only Businesses
These businesses have an obvious need for real-world exposure.
Design proposal for online only store, Home Essentials.
App-Based Businesses
These businesses have no physical presence and would benefit tremendously from this type of exposure.
Design proposals for Wise money transfer, Just Eat food delivery and Monzo banking.
Established Businesses opening new branches
Van advertising in targeted areas would be a very effective way of marketing the opening of a new destination store.
Design proposal for Oak Furniture Land. Each van is dedicated to a different furniture department to show specialisation.
Estate Agents
An ideal way for an Estate Agent to look like the leader in their area. It is also an effective way of marketing different services offered by the Estate Agent.
Startups
Startups are by nature unknown. They need exposure and lots of it. Van advertising does this very well.
Design proposals for Butternut Dog Food, Jim Jams low sugar spreads and Manual Men’s health products.
New IT and Energy Services
Being smaller and often running from a centralised office, these businesses are unknown to the general public. They look insignificant next to brands with a chain of high-street stores. Using multiple vans changes this impression.
Design proposals for YouFibre and Zen internet services.
New Products from Established Brands
New products still need to fight for attention in a crowded marketplace. Its advantages need to be advertised. Multiple van advertising reaches a wide audience in the real world. It is an ideal complement to online marketing.
Design proposals for Renault Zoe EV, Shake Shack burgers and Oppo folding mobile phone.
Health Foods
Health food benefits need to be marketed. A fleet of branded does this very well while also looking like these vans are delivering to retailers, constantly. This makes the brand appear to be in high demand.
Design proposals for, Tea Plus health teas, Urban Legend healthy donuts and Huel healthy meal drinks
Age Restricted Beverages
New customers are entering this market every year with no experience of these products. Constant brand recognition through van advertising will help make these beverages the default choice for new customers.
Design proposals for Yellow Tail Wines, Brewdog Punk IPA and Camden Hells Lager.
As you can see this platform suits the marketing needs of a wide variety of brands.